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I"m About to End This Man"s Whole Career refers to a memorable quote from 2011 YouTube viral video "The Rap Battle ". Starting February 2019, the screen capture of the scene paired with the quote was circulated as an image macro in reference to situations in which one"s reputation or social status could be harmed.

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On May 25th, 2011, YouTuber MrDeshawnRaw<1><2>, also known as Supa Hot Fire, <3> posted a comedy video<4> titled "The Rap Battle ", which lampoons the highly confrontational aspects of rap battles. The video has since been deleted (popular reupload shown below).

In one scene of the video, Supa Hot Fire tells the viewer that he"s about to end his opponent"s career.

I"m about to end this man"s whole career.


The format saw limited use until February 2019, with at least one instance of usage on Instagram.<8> On February 22nd, 2019, Redditor<5> MileHighMiracle posted a meme based on the scene to /r/dankmemes subreddit. The post gained over 24,300 upvotes in 11 days.

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In the following days, more posts based on the image macro appeared in /r/dankmemes. A post by Redditor<6> VanillaGlaceon, made on February 22nd, received over 2,300 upvotes in 12 days (shown below, left). Another post, made by Redditor<7> CreditCardInfoPlss, received over 64,900 upvotes in two days (shown below, right).





<1> YouTube – MrDeshawnRaw

<2> Facebook – DeshawnRaw

<3> Facebook – Supa Hot Fire

<4> YouTube – The Rap Battle

<5> Reddit – Boom Bam Bop

<6> Reddit – Gunn to the head

<7> Reddit – REEEEEE

<8> Instagram – youngdeliciousness" Post

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